Dedicated to Seniors and to Senior Living Providers
CEO Jeff Bell founded Bell PR & Marketing in 2020, right as Covid was reaching full impact. Already a savvy senior living PR veteran, he saw that senior providers were going to need a special level of messaging support. He was right. The young agency quickly added new clients who needed smart, agile communications, while they fought to maintain their existence.
Besides top “big agency” experience, Jeff brought a sincere heart and a seasoned mind to serving his senior living clients. Since Jeff didn’t have to support a huge building and a large number of staff, he was able to deliver top results for a fraction of what his competitors had to charge. That proved to be an irresistible combination and Bell has grown quickly, only adding top talent with major experience in senior living industry.
Like you, we see our work as equal parts mission, ministry and methodology. In fact, we are radically committed to staying ahead of the curve to deliver “best practices” in senior PR and marketing, as well as being an industry “bellwether,” providing thought leadership as well as solid results.
Best Practices Define
Senior Marketing
Bellwethers.
Though committed to affordable solutions, we never compromise bringing advanced ideas and tech-savvy techniques to keep you ahead of the curve as well. That enthusiasm for excellence seems to attract like-minded clients. Nothing gives us more pleasure than helping them become bellwethers in their own right. That’s why our slogan is: Never Follow. Be a Bellwether.
Now Playing
Jeff Bell and the Making of Main Street Values
In a world full of faceless corporations, Bell PR & Marketing brings a down-home set values to every project we do for you. Please take a few minutes to listen to Bell CEO Jeff Bell share how growing up in a multi-generational family of entrepreneurs shaped his perspective on doing business. Jeff understands that success is about making his clients successful–whatever it takes. Because with us, all business is personal, just like it was for Jeff’s Granddad and his lumber and hardware store in a small town in Kansas.
“At Bell, we believe that you shouldn’t have to compromise on quality in order to get truly attractive pricing. We know that if we do extra ordinary work, at budget friendly prices, everyone wins. We are the model for the future.”
Our Team
When you work with Bell PR & Marketing, you get a rare mixture of deep senior living expertise, immediate access to top senior staff, and unmatched marketing ROI. It’s all based on our focus on cost-savings for our clients. And it all adds up to your best value for best practices on every project you entrust to us. Contact us today for a one-hour free consultation on your next project!
Founder and Chief Executive Officer, Jeff Bell brings more than 20 years of communications experience and nearly
Marketing. Prior to that, he was a broadcast journalist for many years, which accounts for his unmatched “news nose” in identifying and placing riveting news stories for our clients. Far from sticking around the “ivory tower,” Jeff rolls up his sleeves and directly serves our clients. Jeff’s entrepreneurial genes wouldn’t let him be anywhere but in the middle of the action. Jeff has a direct and straightforward approach to challenges that our clients love.
Chief Operations Officer, Erin Gleason is responsible for all things operational, including marketing research and results.
Creative Director, Julie Montoya-Huston brings years of experience in communications and graphic design to her role at Bell. Prior to joining Bell, she worked as a graphic designer at a multimedia company where she conceptualized and designed book covers, advertisements, web graphics and brochures. Julie also brings experience in photography and audio and video editing. She has earned her bachelors and master’s degrees in communication. Julie has a deep love and history of serving others which paved her way into senior living. She enjoys looking for creative ways to tell stories through a wide variety of media.
Josh Ludin, Strategic Web/SEO Director In a world where websites are the “go-to” marketing hub, Josh is our go-to-guy for websites, SEO and all things edgy and
digital! He’s designed and developed more than 400 websites, on more than a dozen content management systems. So yeah, he’s a web dev gunslinger! In Josh’s world, smart trumps just busy, so starting from the right premise is key to success. For example, he believes that understanding the targeted user behavior is key to generating ROI for a new website. So Josh designs high-converting websites, focusing on a strategic call to action placement on both the desktop and mobile interface.
But a great website is just the centerpiece of a larger, search-empowered marketing arena. So happy to say, Josh has been working on management of Google search campaigns since 2013, including search engine optimization, Google search ads, display video and remarketing.
As a result, when Josh and his posse saddle up on a website project, you can be sure you’re getting not only world-class webpages but an entire SEO marketing program to make sure your website doesn’t get “lost in space.” He likes to create a stream of steady visitors.
Fortunately, this web dev gunslinger rides the range in the senior living industry, and currently manages Google marketing strategies for 40+ senior communities on our behalf. With all due respect to Spiderman, Josh is the best web slinger on the planet, and we’re glad he’s here to make our clients delighted with our web dev / SEO / SEM projects we undertake for them.
great copywriting and website information architecture, she’s not afraid to dive into the analytics to sleuth out the customer journey, discover trends and create strategies for engaging with prospects.
Creative Account Executive, Jenn White After graduating from the University of Indianapolis with a BS in Communication, Jenn spent over 15 years working in radio where she did very normal things like
meet Dolly Parton while dressed head to toe as a Christmas elf. When she wasn’t running into country stars in the hall, she spent her time creating radio commercials for clients. It was here that Jenn honed her skills as a creative copywriter.
Jenn has provided written content for audio, video, email, blogs, case studies, and more across a variety of industries, including retail, industrial, higher education, and tourism. Jenn has a penchant for the Oxford comma, iced coffee, and great storytelling.
In her spare time, Jenn dreams of early bedtime for her two small children and what she’s going to make her husband smoke next on the Big Green Egg.
Throughout her career, Sarah has supported organizations across a range of industries, including senior living, higher education, mental health, and a variety of other mission-driven organizations. Her work centers on refining brand voice, improving search visibility, and strengthening digital presence through thoughtful, data-informed marketing strategies. She is known for her collaborative approach, problem-solving mindset, and a Leslie Knope–level of enthusiasm for doing the work right.
Sarah holds a bachelor’s degree in Corporate Communication and Spanish, with a minor in Business, and continues to expand her expertise through ongoing marketing certifications. Outside of work, she recharges in the outdoors through hiking, paddling, and adventuring with her dog, Ripley, who she insists is an honorary member of the team.